Analytics for Competitive Advantage Graduate Certificate

Program Information

Business Analytics is a strategic discipline that gives practitioners new opportunities for discovering insights that can support strategic goals and decision making. This certificate is meant for managers and executives who need to understand how analytics fits into their organization. Key learnings focus on defining and integrating business analytics into all aspects of the organization, managing the data assets of the company, aligning analytics with performance management metrics, and applying story telling techniques to communicate outputs of analytic insights in a clear, visual manner.

See Certificate Program Admission Policies for more information.

All courses must be completed at Golden Gate University with a cumulative grade-point average (GPA) of 3.00 (“B” average) or better in courses taken at Golden Gate University that are applicable to the program’s requirements. See Graduate Student Academic Standing Standards for more information.

Course prerequisites are indicated in the course description for each course and must be satisfied prior to enrolling in a given course. Prerequisites may be satisfied through transfer of equivalent coursework from external institutions or by taking the courses at GGU.

Required Courses - 12 units

MSBA 300 Foundations of Business Analytics 3 unit(s)
MSBA 301 Enterprise Data and Performance Management 3 unit(s)
(Take the two courses above first.)
MSBA 328 Visualization and Communication 3 unit(s)
MSBA 330 Self-Service Analytics With Artificial Intelligence 3 unit(s)