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Nov 26, 2024
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2021-2022 Catalog [ARCHIVED CATALOG]
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MSBA 301 Enterprise Performance Management and Metrics
3 unit(s)
Students will explore what is needed today to utilize all data (historical, descriptive, and predictive) and to convert such data into metrics that have meaning for management. You will learn and practice an integrated suite of enterprise-wide managerial methodologies and tools that link strategy objectives with tactics using data analysis. Practicing how to link strategy to planning, budgeting, customers, stakeholders, processes, costing, people and performance measures will be a major component of the coursework. Strategy mapping, balanced scorecards, and dashboards will be explored as tools to holistically drive the firm towards a successful completion of strategic goals. Corequisite(s): BUS 240 with a grade of “B” or better.
Select the appropriate link below to view the course catalog and course schedule on the GGU website:
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