Analytics for Competitive Advantage Graduate Certificate

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Program Information

Business Analytics is a strategic discipline that gives practitioners new opportunities for discovering insights that can support strategic goals and decision making. This certificate is meant for managers and executives who need to understand how analytics fits into their organization. Key learnings focus on defining and integrating business analytics into all aspects of the organization, managing the data assets of the company, aligning analytics with performance management metrics, and applying story telling techniques to communicate outputs of analytic insights in a clear, visual manner.

Required Courses - 12 units

MSBA 300 Foundations of Business Analytics 3 unit(s)
MSBA 301 Enterprise Performance Management and Metrics 3 unit(s)
(Take the two courses above first.)
MSBA 322 Master Data Management 3 unit(s)
MSBA 328 Data Visualization and Communication Through Storytelling 3 unit(s)